The Business of Events by Tessie Mebitaghan, front and back cover
Tessie Mebitaghan holding a copy of The Business of Events
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Bestselling Guide

The Business of Events

The Business of Events is a practical guide for event professionals who want to build profitable, structured and scalable businesses. Drawing from years of entrepreneurial experience and industry leadership, Tessie Mebitaghan shares the principles, systems and strategies that help event businesses move from creative hustle to sustainable success.

Key Themes

  • Building a profitable event business
  • Pricing, sales and business growth
  • Leadership, systems and operations
  • Client experience and service excellence
  • Scaling your business with confidence
  • Building a lasting legacy in the events industry

For Emerging Professionals

Build the right foundation with practical guidance on branding, pricing, client management, operations and sustainable business growth.

For Established Businesses

Strengthen leadership, improve business systems, increase profitability and prepare your company for long term expansion.